Social media is one of the strongest tools we have to share POSE with the city and beyond. Every like, comment, and share helps the algorithm push our Social media is one of the strongest tools we have to share POSE with the city and beyond. Every like, comment, and share helps the algorithm push our posts to more people — which means more eyes on your work, more visitors at the weekend, and more conversations started. It doesn’t take long, but it makes a difference.